Browse:
Go to the NYU Business Library's Marketing Information section for links to useful resources including links to the following suggested resources:
Statista: The Statista Consumer Market Outlook portrays the 17 most important consumer markets and a total of 155 product categories as well as the automotive market and examines the most relevant KPIs of each market. The individual country and market forecasts are modeled using industry-specific data as well as general indicators like gross domestic product and import/export volumes of goods.
Mintel Reports: Go to Mintel Academic. Academic provides detailed consumer research, sales data and market information along with analysis, context and commentary. Under Mintel Academic, click on Trends.
Passport: Contains over a million demographic, economic and marketing statistics for 205 countries worldwide. It has both historical as well as forecast data.
You may also want to consult the NYU Guide to Marketing.
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