Question: Where can I find marketing forecasts worldwide?

Answer


Go to the NYU Business Library's Marketing Information section for links to useful resources including links to the following suggested resources:  

Statista: The Statista Consumer Market Outlook portrays the 17 most important consumer markets and a total of 155 product categories as well as the automotive market and examines the most relevant KPIs of each market. The individual country and market forecasts are modeled using industry-specific data as well as general indicators like gross domestic product and import/export volumes of goods. 

Mintel Reports: Go to Mintel Academic. Academic provides detailed consumer research, sales data and market information along with analysis, context and commentary. Under Mintel Academic, click on Trends.

Passport: Contains over a million demographic, economic and marketing statistics for 205 countries worldwide. It has both historical as well as forecast data. 

You may also want to consult the NYU Guide to Marketing.

 

Answered By: Business Librarians
Last Updated: Mar 16, 2022Views:

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